aloha rag…

…is a boutique I had always wanted to shop, but never had a chance to visit the last few times I was in New York. I am VERY familiar with their website – if you have never checked it out,  I highly suggest you do so now! And I had seen their amazing Aloha Rag collection when I shopped A’maree’s in Newport Beach – love it!  So when walking down Greenwich on a beautiful yet chilly Fall afternoon, I was very excited to find Aloha Rag and finally cross it off my “to shop” list.

Aloha Rag NYC

Aloha Rag is a beautifully designed store with a warm, yet very chic vibe. It’s clean lines lead to a white wall backdrop which really makes each piece pop. And when you start to see the collections housed in this beauty, you realize – this boutique is packed with a PUNCH! So where do I begin?? My head was spinning in ten different directions because of all the I needs, I wants, and hello lovers staring right at me! Alexander Wang,  Phillip Lim, Dries, Band of Outsiders, Ann Demeulemeester, Lanvin, Junya Watanabe, Martin Margiela, Rick Owens, The Row, Proenza Schouler…it is a perfectly polished assortment of designers.

each collection is housed in it's own area

loved this dress...

how do i pic just one? i want all three colors

alexander wang assortment...can't get enough

And you know me, it’s one thing to have a great boutique with gasp worthy collections, but when I tell you this team of sales personnel is not only knowledgeable and extremely helpful, but super friendly too – you know we have found a noteworthy shopping spot!

I had high expectations for this store and Aloha Rag did not disappoint! It is now officially on my list of stores I must shop each and every time I am in the city – it is guaranteed to have something I need, want, and can’t live without. Go there…you will see what I mean.

xx…btq girl

PS – did I mention they also have a store in Honolulu, HI? I just need to figure out my excuse to get there!

aloha rag: 505 greenwich st.new york.ny.10013. 212-925-0882. www.aloharag.com